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Case Study: ZenithOptimedia and TopCashBack work with B&Q - September 2012

TopCashBack and ZenithOptimedia reveal how their Performance Marketing Award-winning campaign with B&Q helped the DIY to retailer to some serious category-specific year-on-year traffic increases.

29 September 2012
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Insight provides a host of information I need on many of our company’s largest customers. I use this information regularly with my team, both at a local level as well as with our other international operations. It’s extremely useful when sharing market intelligence information with our corporate office.

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Paul Boyce - European CEO, QEP Ltd.
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