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Do customers really care about smartphone innovations in retail?

Online payment smartphone

Retailers are facing a digital dilemma after research finds customers want their shopping journey to be easy, not innovative.

09 July 2015
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Thank you for the excellent presentation that you gave at Woodbury Park on Thursday morning. It was very interesting and thought-provoking for our Retail members. The feedback has been excellent.

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Martin Elliott. Chief Executive - Home Hardware.
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