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UK DIY News

Launching new products in 2018?

Innovation

The brand-new Home Improvement industry event for consumer and trade journalists will be taking place in London on 21st February next year. ‘What’s new in Home Improvement’, will be the only event of its kind, aimed specifically at providing manufacturers and suppliers with the platform to showcase and demonstrate their latest innovations to an invited list of journalists, bloggers and writers from the home interest and home building media.

Jointly organised by Insight DIY and Media-Events, who run the Garden Press Event now in its 11th successful year, the What’s new show will take place on Wednesday 21st February 2018 at the Business Design Centre in Islington.

The event will showcase innovation from up to 98 brands and is focused on new products due to be launched in Q4 2017 or the first half of 2018. Companies have the option to book either a 2m x 2m or a 3m x 2m standard shell scheme stand with costs starting from just £995 plus VAT. There will also be a range of sponsorship, seminar and product demonstration opportunities available for the companies who attend.

Some of the largest brands in the industry have recognized the opportunity and have already committed to the event, including Bosch, Dulux, Cuprinol, Polycell, Yale, British Ceramic Tile, Gorilla Glue, Worx, Croydex, Liberon, Coral Tools and Centurion.

Managing Director of Insight Retail Group, Steve Collinge said “Innovation is the life-blood of our industry and we have some fantastic products being launched in 2018. This event provides a unique opportunity for journalists to see and experience what our industry has to offer and for supplies to gain maximum coverage for their brands and products in 2018”.

“We have deliberately made this a very focused and cost effective event for suppliers, designed to deliver maximum return to those companies who choose to attend and to encourage smaller companies and innovators to maybe meet the media for the first time” 

If you’d like to meet with Steve Collinge and hear more about the event, contact him on07831 562803orsteve@irg.co.uk

To book a stand or for more information on the event please contact:-

Guy Burtenshaw on01243 860600or07767 382795 at guy@media-events.biz.

Source: Insight DIY Team

09 November 2017
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Thank you for the excellent presentation that you gave at Woodbury Park on Thursday morning. It was very interesting and thought-provoking for our Retail members. The feedback has been excellent.

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Martin Elliott. Chief Executive - Home Hardware.
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