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Makro management restructure sees Copeland depart

Mark Copeland, the customer director at Eccles-based Makro, has left the wholesaler as part of a wider management restructure.

The firm has announced that Copeland, MD Hannes Floto, finance director Stefan Hesse and operations director Patrick Legro have stepped down due to differing viewpoints on “the strategic direction of the company."

Apparently all have left the business on ‘amicable terms’.

Offer management director Huw Edwards, who joined Makro earlier this year from ASDA, is now set to take on Copeland’s marketing responsibilities.

Copeland joined the business in 2009 from SC Johnson & Son (the Air Care division), where he had been regional marketing director for Europe, Mexico, Australasia and Japan since 2006.

In his role at Makro he led a team of around 40 staff with the task of ‘putting customers at the heart of everything Makro does’.

Recent initiatives he spearheaded included launching a ‘Tweet a Price’ competition prior to Christmas, whereby customers could drive down the cost of products by retweeting special tweets from Makro.

Source : How-Do.co.uk
www.how-do.co.uk/north-west-media-news/north-west-marketing-services/makro-management-restructure-sees-copeland-depart-2011061311231/

13 June 2011
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