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David Cameron offends B&Q employees by joking about Ikea - Feb 2013

David Cameron jokes about shopping at Ikea while on a visit to B&Q's headquarters in Eastleigh.

15 February 2013
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Insight provides a host of information I need on many of our company’s largest customers. I use this information regularly with my team, both at a local level as well as with our other international operations. It’s extremely useful when sharing market intelligence information with our corporate office.

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Paul Boyce - European CEO, QEP Ltd.
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