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Video Case Study - Masters Home Improvement (Australia)

Masters - the home improvement concept three years in the planning - opened its first store in Melbourne, Australia on 1st September 2011. And the target is still 150 stores in what CEO Don Stallings says be the fastest store rollout program in Australia's history. This is a video case study of the original development of the brand.

18 June 2012
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Insight provides a host of information I need on many of our company’s largest customers. I use this information regularly with my team, both at a local level as well as with our other international operations. It’s extremely useful when sharing market intelligence information with our corporate office.

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Paul Boyce - European CEO, QEP Ltd.
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