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John Lewis: Shop, Live, Look Report
John Lewis has released its annual Shop, Live, Look report which looks back on the last 12 months, revealing how the Covid-19 pandemic reshaped our lives in almost every way. Based on analysis of extensive internal sales data and shopping trends, the report found that in a year when we couldn’t go out into the world, we brought the world into our homes. From transforming spare bedrooms into workspaces to turning our gardens into summer holiday destinations, Britons fell back in love with their homes this year.
Insight provides a host of information I need on many of our company’s largest customers. I use this information regularly with my team, both at a local level as well as with our other international operations. It’s extremely useful when sharing market intelligence information with our corporate office.
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