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Pinterest driving reverse showrooming trend - September 2013

According to new research from the US by Vision Critical and the Harvard Business Review, Pinterest is driving people into stores and influencing purchase decisions.

18 September 2013
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Insight provides a host of information I need on many of our company’s largest customers. I use this information regularly with my team, both at a local level as well as with our other international operations. It’s extremely useful when sharing market intelligence information with our corporate office.

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Paul Boyce - European CEO, QEP Ltd.
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