skip to main content
  • *
  • *
  • *
Find Insight DIY on
* * *

Digital Retail News

Amazon takes action against three companies over fake reviews

Amazon packaging - Kay Roxby - shutterstock_361433204 725 x 500

Online retailer Amazon has filed a complaint against three companies for the fake reviews on their products. An astonishing 40% of those reviews turned out to be fake.

Amazon has previously charged several websites as well, because they promise to write positive reviews on Amazon if a certain amount was paid. This is the first time that Amazon has directly filed a complaint against a number of sellers, particularly Chinese CCBeterDirect, Michael Abbara and Kurt Bauer.

In total, more than 1,000 people have been charged for writing fake reviews and Amazon hopes this is a signal that it does not condone or accept fake reviews.

The American retailer has been looking for ways to eradicate fake reviews, but has not found a way just yet. Reviews are crucial for marketplaces like Amazon, because it is the only way visitors can discern good from bad as Amazon cannot guarantee a product's quality.

Image: Kay Roxby/Shutterstock 

Source : Retail 

If your business is interested in pricing intelligence or you're currently trying to track retail prices manually, there really is a much easier way. Just contact us here.

To advertise on the Insight DIY website and download our media pack, click here.

Sign-up for our weekly newsletter here.

03 June 2016

Related News

view more Digital Retail News

Insight DIY always publishes the latest news stories before anyone else and we find it to be an invaluable source of customer and market information.

Max Crosby Browne - CEO, Home Decor

Don't miss out on all the latest, breaking news from the DIY industry