Argos Reinvents Iconic Catalogue With ‘Your Catalogue’ App Feature

• Argos has unveiled ‘Your Catalogue’, an innovative new app feature transforming how customers browse, discover and shop across its digital channels
  
  
• UK retail giant blends nostalgic browsing with digital innovation to drive discovery through true personalisation
  
  
• Feature launches in-app on 29th July, offering curated, editorial-style inspiration, personalised trends and easy wishlisting

Argos, one of the UK’s leading retailers, has today announced the launch of ‘Your Catalogue’, an innovative new feature embedded directly within the Argos mobile app. Rolling out from 29th July, the feature reimagines the beloved classic print catalogue into a modern, digital-first browsing experience tailored to contemporary shoppers.

Developed following extensive customer research, ‘Your Catalogue’ addresses the growing consumer demand for editorial style inspiration and open-ended product discovery, rather than entirely transactional shopping. Tapping into the retro nostalgia of the original Argos catalogue, the feature is a modern digital evolution, offering constantly updated, real-time inspiration based on individual browsing patterns.

Argos shoppers will be greeted with curated trend edits, category lookbooks and the latest arrivals, offering genuine inspiration for every room, gift idea, or life event. ‘Your Catalogue’ updates organically as customers browse with every click, search, and saved item subtly shaping the interface, serving up relevant top picks and tailored ideas in a clean, seamless layout.

Bringing back the classic ritual of ‘circling your favourites’, the new feature allows users to easily save items, organise wishlists, and curate mood boards for future shopping trips. Unlike its physical predecessor, 'Your Catalogue' is constantly updated with new arrivals, trending products, and exclusive offers, ensuring there is always something new to discover every time the app is opened.

The ‘Your Catalogue’ experience is available nationwide starting 29th July across the iOS and Android Argos apps. Existing App Users only need to update and open the Argos app to unlock immediate, personalised inspiration on the homepage. New customers can download the free Argos app from the App Store or Google Play.

App users will also have direct access to Argos’s Click & Collect options, meaning customers can collect from over 1,100 stores on the same or next day. Customers can also make the most of Argos’s market leading Fast Track same day and next day home delivery services.

Find out more about how 'Your Catalogue' can help customers discover top picks, explore tailored ideas, and save what they love by visiting argos.co.uk/events/your-catalogue.

Source: Argos

Image: Argos

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