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Ariel Plastics Appoints New Sales Director

Ariel Plastics logo

Ariel Plastics – the UK market leader in the supply of roofing sheets, rooflights and roofing accessories – has appointed a new Sales Director in the first of a series of developments and announcements as the company targets ambitious growth.

The appointment of Jennifer Brookes as its new Sales Director is pivotal for the business – which was founded in 1961 and bought by Brett Martin in 1994 – as it looks to strengthen existing industry relationships, identify new opportunities, launch new products and champion its credentials as an integral part of a UK manufacturer at the forefront of sustainable practices.

Jen [pictured below], as she is widely known, will draw on her vast experience in the construction, DIY, retail and builders’ merchant sectors to build on the company’s established reputation for distributing roofing, glazing and cladding products.

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Jen saw the potential of Ariel Plastics and has hit the ground running in strengthening the sales team and working with the business’s owners on exciting expansion plans, which will see significant levels of investment.

“Ariel Plastics has been the UK’s leading plastics distributor for a long time – but it is ripe for a transformation that can take it to the next level, and I am thrilled to have joined Ariel at such an important time,” she said. 

Jen has taken over the reins from Paul Goddard, who has stepped back from the helm after three decades with the business. Paul will still be actively involved in his new role as Commercial Sales Manager, so the company can still draw on his wealth of experience and integral knowledge of the business and the industries it supplies. 

The depth of knowledge and experience within the business, combined with the market-leading products and added-value services, will be the springboard for the growth of the company, which has its HQ in Staveley, North Derbyshire, along with three other sites across the UK: Burscough is the cut-to-size hub, and Cumbernauld and Luton are distribution hubs.  

She added: “The vast majority of Ariel Plastics products are manufactured in the UK by Brett Martin, which keeps sustainability at the core of everything it does – recycling virtually all waste material from its manufacturing process and generating a significant proportion of the renewable energy it uses.” 

“And then there are specialisms such as our cut-to-size service for polycarbonate, acrylic and styrene sheets, which are delivered within 3–5 days nationwide. 

“We’ll also go on the front foot promoting our products, including corrugated roofing sheets, bitumen roofing sheets, glazing sheets, multiwall polycarbonate, metal tile systems, roof ventilation, dry fix roofing, roof drainage, roofing membrane, rooflights and cladding sheets. And then there are some new products that we are nearly ready to bring to market.” 

Jen is excited by the challenge ahead. If she’s not at Ariel Plastics, she can be found on the sidelines of football pitches in North West Leicestershire , cheering on her son, who plays up to five times a week for two teams – one of which is an academy team. 

For more information, go to www.arielplastics.com.

Source : Ariel Plastics

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14 May 2025

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Thank you for the excellent presentation that you gave at Woodbury Park on Thursday morning. It was very interesting and thought-provoking for our Retail members. The feedback has been excellent.

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Martin Elliott. Chief Executive - Home Hardware.
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