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Black Friday - The Bathroom Retailer Overview

Black Friday

Welcome to our overview of the very latest Black Friday deals and promotions from the UK's largest bricks'n'mortar and online retailers of bathrooms and bathroom accessories.


Winner of our most confusing consumer promotion earlier in 2018, Bathstore are claiming 'their lowest prices ever' and an unmissable 'up to half price sale' which ends Monday 26th November. Bathstore have been running either an 'up to 50% off' or 'up to half price' sale continually since 30th July 2018. They're also promoting 20% off Aqualisa and Mira showers ending Monday and they have a massive stock clearance and a range of finance options including buy now pay later and the usual interest bearing loans.

Access the Bathstore website here.


Earlier this month, B&Q confirmed they wouldn't be participating in this years Black Friday and true to their word, the homepage states 'Avoid the Black Friday mayhem, we've got low prices all year round'. Their EDLP (every day low price) strategy on bathrooms and their position is to be honest and transparent with consumers looking to purchase a new bathroom. Their current finance offering includes a 12 month interest free offer.

Access B&Q Bathrooms here.

Better Bathrooms

Better Bathrooms are claiming 'Black Friday unmissable deals up to 70% off', plus 10% off everything (discount applied at checkout), free delivery on all orders over £399, plus 10% off all Mira Showers. They have a range of finance deals available including interest free credit, buy now, pay later and classic credit deals. 

Access the Better Bathrooms website here.


The Homebase website does mention 'Black Friday Deals' but these are limited to seasonal Christmas lines, power tools, lighting, storage and paint. The bathroom offers are unchanged and we couldn't find any evidence of finance deals available on bathrooms.

Access Homebase Bathrooms here.


Soak have a Black Friday sale (unspecified discount) plus '20% off site wide' which ends at midnight. They have interest free finance and buy now, pay later finance options, both through PayPal Credit.

Access the Soak website here.

Victoria Plum

Victoria Plum are claiming 'Black Friday Deals up to 70% off' with the 'up to' written in such feint letters, they are barely visible. There's also an extra 10% off (we assume everything) and free delivery on all products. Victoria Plum have been offering either an 'up to 60% off' or an 'up to 70% off' consistently since 10th May 2018.

For 24 hrs only, there's also 20% off all Ideal Standard products as well as a host of Black Friday deals across other leading brands. With regard to finance, as long as your order is between £250 and £5,000, you can choose to pay off the cost over a period of 6 – 24 months. You can also choose to pay nothing for the first 3 months if you pick a 12 month repayment period.

Access the Victoria Plum website here. 

Victorian Plumbing

Victorian Plumbing have 'up to 60% off Black Friday deals', plus free delivery on all orders over £499. They claim to have Up to 60% off a huge range of stylish fixtures and fittings, with all deals ending at midnight. The finance options include an interest free credit option for up to two years.

Access the Victorian Plumbing website here.


Although Wickes has numerous Black Friday deals on their homepage, there's no mention of any deals on Bathrooms. However, once in the bathroom section you can see they have an offer of 'Save up to £200 on Bathroom products when you book our installation service' - offer ends 29th November 2018. They also have a range of discounted offers across showers, toilet seats, taps etc. They're also offering a site wide 15% off Click'n'collect when the customer spends over £100. With regard to finance they offer a buy now, pay later and a range of monthly payment options.

Access Wickes Bathrooms here. 

If you've found this information useful, then contact us on We produce a summary like this every week for our retailer clients across all the leading kitchen and bathroom retailers.

23 November 2018

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