Digital Retail News
Blue Diamond Launches Gardening YouTube Series

- Step-by-Step Gardening with David Domoney at Blue Diamond’s Bridgemere Show Gardens
This new gardening programme is a collaboration between Chartered Horticulturalist and TV presenter David Domoney and Blue Diamond. Created to inspire and empower viewers at every level of gardening experience, the series breaks down practical gardening techniques in an easy-to-follow format – all filmed in our beautiful Bridgemere Show Gardens.
The response has already been phenomenal: with just three pilot episodes released, the series has exceeded 1 million views, making it YouTube’s most-watched gardening programme of 2025.
Speaking about the inspiration behind the series, Blue Diamond MD Alan Roper said:
“TV gardening has drifted away from its roots – often more about atmosphere than advice. What made legends like Percy Thrower, Geoffrey Hamilton, and Peter Seabrook so loved was their practical, real-world guidance. David Domoney captures that same spirit. He’s knowledgeable, passionate, and deeply relatable. With this series, we’re reinventing gardening TV to be practical, inspiring, and perfectly timed to the gardening calendar.”
The series is filmed entirely at Blue Diamond’s Bridgemere Show Gardens – one of the finest garden destinations in the UK. With over 300,000 YouTube subscribers, David Domoney brings a strong and growing audience, helping us reach gardening enthusiasts on a large scale.
Seventeen new episodes are planned over the next year – airing monthly, with fortnightly releases during the peak gardening months of March, April, May, and June.
David Domoney adds:
“For years, the industry has called for a gardening show that not only inspires and educates but also aligns with the seasonal rhythm of how and when people shop for plants. This partnership with Blue Diamond allows us to do exactly that. Together, we’re creating a programme that offers real gardening for real people – and one that supports the wider garden retail industry as a whole.”
The next episode of Step-by-Step Gardening airs on Friday 26th September at 5pm on YouTube.
Source : Blue Diamond

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