B&M Appoints New CFO

B&M European Value Retail plc (the 'Company'), theUK's leading variety goods value retailer, announces it has successfully concluded its search for a Chief Financial Officer and is pleased to appoint Atheeq Akbar to the role, with effect from February 2027. 

Atheeq brings a wealth of UK retail experience to B&M. He will join B&M from ASDA, where he is currently Vice President of Commercial Finance. Prior to ASDA, Atheeq led the retail and manufacturing finance functions at Morrisons before being appointed as a Finance Director in 2021. Atheeq has also held senior finance roles at Tesco and brings international experience of finance leadership from Etihad Airways. A Chartered Accountant by profession, Atheeq began his career at Deloitte and is a member of the ICAEW. 

Announcing Atheeq's appointment, Tjeerd Jegen, Chief Executive Officer, said: 

"Securing the right individual as Chief Financial Officer has been a key priority for me in recent months and I am excited that after an extensive search, we can announce Atheeq in this role. His strong commercial background in UKretail will be a great asset as we bring about change to deepen the financial foundations of our business. I look forward to partnering with Atheeq and would like to thank Pete Waterhouse for his continued leadership as Interim CFO in the meantime as we bring about a seamless transition in this important role." 

Tiffany Hall, Chair, commented: 

"I am delighted to welcome Atheeq as our new Chief Financial Officer and as an Executive Director of our Board. I have every confidence that Atheeq's blend of commercial and retail experience will be a strong complement to Tjeerd as we execute on our Back to B&M Basics plan and drive future growth." 

Commenting on his appointment, Atheeq Akbar said: 

"The opportunity for UK value retail is considerable, as is the leadership role B&M can continue to play in its development. I am excited to be joining the Company at such an important time and I look forward to working with Tjeerd and the Board to deliver B&M at its full potential." 

An exact starting date for Atheeq will be announced in due course. 

This announcement is made pursuant to UK Listing Rule 6.4.6R. The Company confirms that there is no additional information to be disclosed pursuant to Listing Rule 6.4.8R.

Source : B&M

Image : B&M

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