UK DIY News
British Ceramic Tile sponsors National Tile Week
British Ceramic Tile will be sponsoring the UK’s first National Tile Week 11-18 April. Just in time for the double May bank holiday where consumers do their most DIY of the year, National Tile Week aims to equip retailers with all the information their customers need to feel confident when choosing and laying tiles.
A number of retailers have been invited to take part in the first ever National Tile Week, with participants receiving exclusive promotions and deals throughout the week as well as the chance to earn extra British Ceramic Tile Rewards Club points. Retailers will then be encouraged to pass on these discounts to their customers to help drive sales at this key time of the year, and will receive a raft of in-store materials full of top tips on tiling from British Ceramic Tile’s experts.
The sponsorship of National Tile Week is another step in British Ceramic Tile’s plan to nurture relationships with retailers in 2016, hot on the heels of their Rewards Club launch which offers premium retailers the opportunity to get rewards when they order from British Ceramic Tile.
British Ceramic Tile’s marketing manager Jayne Adamson comments: “National Tile Week is a huge step for the company and the tile industry itself. It’s a week solely aimed at celebrating tiles in all their glory and with the help of our loyal retailers, we hope to help educate the public on the versatility and usability of tiles in the home. It’s an unmissable opportunity for all.”
For more information please visit www.britishceramictile.com or call 01626 831391.
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