skip to main content
  • *
  • *
  • *
Find Insight DIY on
* * *


Homebase to rebrand as Bunnings Warehouse

Bunnings Warehouse

Last night, the news broke that Wesfarmers, owners of the Bunnings Warehouse DIY Chain in Australia and New Zealand are close to concluding a deal to buy Homebase from Home Retail Group for £340m.

Since then, Wesfarmers have issued a press release stating "The acquisition would be the first step in a program which would invest in the Homebase team and reinvigorate core Homebase assets to build an exciting new Bunnings-branded business over three to five years ".

If this deal goes ahead, the news that Homebase will be dumped in favour of the Bunnings Warehouse brand, will come as a shock to both customers, employees and competitors alike.

Read the full Wesfarmers press release here.

Source: Insight Team

14 January 2016

Related News

view more UK DIY News

Insight provides a host of information I need on many of our company’s largest customers. I use this information regularly with my team, both at a local level as well as with our other international operations. It’s extremely useful when sharing market intelligence information with our corporate office.

Paul Boyce - European CEO, QEP Ltd.

Don't miss out on all the latest, breaking news from the DIY industry