Introducing Checkatrade Shop: a Home Improvement Retail Marketplace

• Checkatrade brings together trusted trades and sellers with launch of new marketplace
• The new platform connects consumers with vetted sellers and optional installation, while giving Checkatrade members exclusive trade prices on essentials. 

Checkatrade, the UK's leading home improvement platform, has announced the launch of Checkatrade Shop: a curated retail marketplace for home improvement products, building on the success of its market-leading trade marketplace.

The launch was announced by Emma Grant, Director of Retail and Events, from the stage at the Channel X conference, marking a milestone in Checkatrade's ambition to become the single destination for everything a consumer or tradesperson needs to complete a home improvement project.

Checkatrade has long served as the UK's most trusted trade marketplace, connecting over three million consumers with more than 50,000 vetted tradespeople. Checkatrade Shop is another exciting chapter: a retail marketplace that extends this trusted ecosystem to the products that make great work happen.

Launching with over 40,000 products, the platform brings consumers and tradespeople a smarter, integrated way to buy trusted home improvement products from sellers who, like the trades on the core Checkatrade platform, are vetted to the company’s exacting standards.

A Platform Built on Trust - For Every Side of the Market

The platform is open to both consumers and tradespeople. Consumers can browse a curated range of products, with the option to connect with a trusted tradesperson to install or fit the product. Meanwhile, tradespeople can enjoy exclusive trade prices - a benefit available only to Checkatrade members, designed to reward them for their loyalty.

Emma Grant, Director of Retail and Events at Checkatrade, said: "Our trade marketplace has transformed how consumers find and hire trusted tradespeople. Now, our retail marketplace does the same for the products that make great work happen. We are not just listing products; we are extending the trust that defines Checkatrade into every phase of the home improvement journey. 

“What makes Checkatrade Shop different from any other marketplace is the mindset of the audience. These are consumers already thinking about their homes and primed to spend. Like trades, every seller on the platform is vetted. That combination of trust and intent is something no other retail marketplace can replicate."

Source : Checkatrade

Image : Checkatrade

For all the very latest news and intelligence on the UK's largest home improvement and garden retailers, sign up for the Insight DIY weekly newsletter.