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Thompson & Morgan Acquires Suttons Seeds

Suttons Seeds.jpg

T&M has acquired 100% of the share capital of Suttons Seeds Ltd and its 3 brands: Suttons, Dobies and the Organic Catalogue.

Chris Wright, joint MD at Thompson and Morgan, says Suttons will remain in Paignton, its traditional home.

“The combined horticulture, ecommerce and multi-channel marketing skills of these renowned brands are forecast to generate over £80m in revenues in FY21 dwarfing the nearest online competitor and enabling the group to offer consumers the largest range, best prices and service to the gardener.”

David Robinson – MD at Suttons Seeds said, “We are delighted that Suttons has found a new home with Thompson and Morgan which not only ensures the continued growth and success of Suttons but also retains the business in Paignton.

“Rufus Roberts and I have enjoyed the enormous privilege to own and run this wonderful company since 2014 during which time we have worked with an incredible team of people who will now continue their journey with T&M after a short handover from ourselves ”. 

The launch of T&M marketplace

The acquisition coincides with the launch of the T&M Marketplace. A brand new, custom built platform that allows Thompson & Morgan’s partners in the horticulture industry, including garden centres and growers, to sell their products through the market leading T&M website.

The website generates over 30 million visits per year, providing a platform for the gardening industry to sell their products to an active buying audience. Suttons have already signed up and discussions are well underway with a number of preferred partners.

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Source : Reproduced with permission from George Bullivant of Gardenforum

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17 November 2020

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