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The Impact of Age, Income and DIY Experience on Home Improvement Purchase Behaviour

USP Marketing Consultancy in Rotterdam has compiled this article on how consumer buying behaviour in the DIY and Home Improvement sector is affected by age, income and DIY experience.
05 November 2018

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Insight DIY always publishes the latest news stories before anyone else and we find it to be an invaluable source of customer and market information.

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Max Crosby Browne - CEO, Home Decor
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