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‘Drift’ to Online Purchasing Differs Widely by Product Category

Online ordering - shutterstock_310699355 725 x 500.jpg

New research from Go Inspire Group examines future trends in consumer behaviour, addressing the received wisdom that shopping is moving inexorably online. This study aimed to determine the validity of this assumption by shedding light on the expected balance between online and offline UK retail purchasing in five years' time.

18 June 2019
Download “Go Inspire - Future of online purchasing”

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