Alrik & Hyrma Partner To Deliver Smart Logistics & Emissions Intelligence

• The collaboration gives Hyrma’s customers seamless access to Alrik’s AI-powered transport platform, cutting costs and automating CO2 tracking.

Alrik, the transport intelligence platform for construction, and Hyrma, the leading ERP for equipment rental and tool hire, and part of Infobric, today announced a strategic partnership to modernise logistics for the rental industry. Via the collaboration all Hyrma users can now integrate with Alrik’s AI-powered transport platform to streamline delivery operations, reduce empty runs, and receive automated cost and emissions data for every transport.

This partnership connects Alrik’s transport intelligence with the deep industry reach of Hyrma and its parent company, Infobric, a construction tech leader with over 20 years of experience serving thousands of customers across the Nordics.

A deeper integration creates coherence across the ecosystem

Starting today, all Hyrma customers can get Alrik’s platform integrated, replacing manual or fragmented coordination with automated, data-driven control. By integrating Hyrma with Alrik, rental companies can run delivery operations with greater precision and flexibility, cutting transport costs by up to 30% reported among Alrik users. For the customers of the rental companies using Hyrma, this means automated emissions data on every delivery and project, which in turn support sustainability goals without added administrative work. 

“This partnership connects the dots between rental operations and construction logistics,” said Axel Enblad, CPO of Alrik. “By connecting Hyrma with Alrik’s platform, users can improve efficiency, lower emissions, and future-proof their delivery operations - without adding admin. This is what transport intelligence looks like: proactive, integrated, and delivering measurable impact.”

"For us, this partnership is a natural step in our mission to digitalise, streamline and create a more sustainable industry,” said Simon Fogbring, CEO & Head of Business Area, Infobric Equipment & Assets. “By integrating Alrik’s transport intelligence with Hyrma, our customers gain immediate transparency and smarter logistics without changing how they work, which strengthens our customers profitability and sustainability efforts.”

Integrated for immediate impact

The partnership means a deeper integration leading to easier workdays for rental companies. By optimising transport routes and reducing empty vehicle runs, the collaboration contributes directly to a more sustainable construction sector and fewer trucks on the road.

The integrated solution is already active among multiple customers and is now available to all Hyrma users across the Nordics.

Image: Alrik: Nici Sundén-Cullberg and Axel Enblad

Image: Simon Fogbring, CEO & Head of Business Area, Infobric Equipment & Assets

About Hyrma and Infobric

Hyrma, part of the Infobric Group, is a leading ERP for equipment rental and tool hire. Infobric is a Swedish technology company serving thousands of customers across Europe with digital tools for safer, smarter, and more sustainable construction sites. 

Source : Alrik  

Image : Alrik

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