skip to main content
  • *
  • *
  • *
Find Insight DIY on
* * *


Amtech - a fresh look for green-fingered customers

amtech_garden_tools_group_photo 725 x 500

Gardening customers can now benefit from a fresh new look from amtech this summer!

Following amtech’s rebrand earlier this year the range of garden tools has also been updated with stand out new packaging. Those consumers who trust and recognise the amtech brand for high quality, reliable and affordable tools will be delighted that the garden tool range now comes under the amtech brand, and stockists will benefit too.

Amtech’s rebrand was designed to provide stockists with point of sale material and packaging that helped their customers make good decisions when buying tools. This ensures that consumers can find the right tool for the job with detailed information including product features and tips on how to use each tool. This information is supported online with a Livechat feature on the amtech website where consumers can get help using their products and DIY advice, as well as a helpline and email service.

Since launching the rebrand at Totally Tools in February 2016 the response from stockists has been unanimously positive, sales have increased and many report that this is down to the POS experience when consumers are looking for products in store.

Amtech’s Marketing Manager, Glenn Perryman says of the new gardening range,

“Before the gardening range was its own brand with its own colour scheme and packaging. Now it comes under amtech and looks fantastic. Garden tools not only stand out in store with the clear and vibrant packaging, they also stand out in the garden too ensuring customers don’t lose their essential tools amongst their flowers and shrubs.”

As well as a new look amtech’s garden tool range has also been extended with six new garden products including precision secateurs, two types of loppers, and three new choices of garden shears. All the garden products come with a 3 year guarantee and can be found on the amtech website here.

Source : Amtech 

26 June 2016

Related News

view more UK DIY News

Thank you for the excellent presentation that you gave at Woodbury Park on Thursday morning. It was very interesting and thought-provoking for our Retail members. The feedback has been excellent.

Martin Elliott. Chief Executive - Home Hardware.

Don't miss out on all the latest, breaking news from the DIY industry