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Easter Trading Restrictions Impacted Retail Footfall Last Week

Shoppers in street

Springboard has published retail footfall data for week 16 (17/04 - 23/04) noting that UK retail footfall dropped following a strong build up towards Easter.

Springboard Index - Week 16 2022

2022 vs 2021 = +12.7%

2022 vs 2019 = -12.8%

Week-on-week = -7.0%

Springboard's Marketing and Insights Director, Diane Wehrle, said:  

"The overall result for last week was significantly impacted by drops in footfall on both Easter Sunday - when stores were closed - and on Easter Monday, when only retail parks recorded an increase in footfall, most probably driven by shoppers restocking on food and groceries following the Easter weekend.

"Over the rest of the week, despite the continuation of the dry and sunny weather over much of the UK, footfall declined from the week before on every day other than Tuesday - a sharp contrast with the week before last when footfall had increased every day in the lead up to Easter, and also on Good Friday and Easter Saturday.

"As they had been during Easter week, shopping centres were the hardest hit.  They underperformed high streets and retail parks from Monday to Thursday, although they then outperformed them both on Friday (although still negative) and then rebounded into positive territory on Saturday which contrasted with a drop in high street footfall."

Source : Springboard

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26 April 2022

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