Pre-Christmas Retail Footfall Forecast To Decline By 62%

Data from Sprinboard indicates a year-on-year retail footfall decline of 62% in the six weeks to 26th December.

The announcement of a second lockdown had a negative impact on the figures, which had previously indicated a 32.7% decline.  

The data also suggests that during the lockdown period of 5th November to 2nd December, England's footfall will decline by an average of 78.8%; with an 87.3% decline on our high streets.

Diane Wehrle, Springboard's Marketing & Insights Director, said: “The national lockdown restrictions will now see our struggling retailers miss out on the start of essential weeks of Christmas trading, including Black Friday weekend as non-essential retail remains closed until 2 December at the very earliest.

“Although restrictions may ease in December, this is by no means guaranteed as the second wave of Covid-19 ripples throughout the UK.

“Most consumers are likely to have completed a vast amount of shopping online in advance and may well have fears of returning to bricks and mortar stores, however retailers need to be given the opportunity to reopen ahead of Christmas.”

Source : Insight DIY Team

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