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Tile Mountain Sponsors 'Big Sleep Out' Fundraising Initiative

SCFC BIG SLEEP OUT Tile Mountain - Lou Macari - Dean Quinn - Steve Hunt

Tile Mountain Joins Fight Against Homelessness as Sponsor of Stoke City FC’s ‘Big Sleep Out’ Charity Fundraising Initiative 

Tile Mountain has signed up to sponsor this year’s ‘Big Sleep Out’ event; an annual initiative by Stoke City FC’s Community Trust that encourages supporters to brave the elements by sleeping out overnight in order to raise awareness and much-needed funds for homelessness charities in Stoke on Trent. 

As a long-standing Platinum Partner of the football club, the Tunstall-based DIY retailer has thrown its support behind ‘The Big Sleep Out’ as part of its corporate social responsibility efforts and hopes to encourage many of its 200-strong workforce to take part in the event scheduled for Friday March 25 at Stoke City’s bet365 Stadium. 

Participants get first-hand experience of what it’s like to brave the elements overnight as they bed down inside and outside the Franklyn Stand concourse, all whilst raising much-needed funds for local homeless charities. 

Dean Quinn, Tile Mountain Brand Manager, said: “When we were approached to sponsor ‘The Big Sleep Out’ we didn’t hesitate to get involved. 

“It’s a fantastic initiative that helps raise awareness of the serious problem of increasing homelessness in Stoke on Trent and countless cities like it, and also helps generate much needed funds for the homelessness charities it supports. 

“We’ll be carrying out a big push internally to inspire our employees to take part and get that all important sponsorship money in to go towards the three great charities the event is supporting!”

The charities that will benefit in 2022 are The Macari Centre, The Lyme Trust and The Gingerbread Centre. 

Those wishing to take part must be 11 and over to attend, however, those under 18 can participate if they are accompanied by an adult/guardian and have parental permission to attend.

Adrian Hurst, Head of Community at Stoke City FC, said: “We are extremely grateful to Tile Mountain for stepping in at late notice to sponsor what has proved to be a hugely popular and successful event over the last few years. 

“This is a community initiative where we’re looking to do two things; one, to raise money for the homeless cause that is affecting people across the city; and two, bring awareness to homelessness. 

“For me, the biggest thing we can do as an organisation is make people aware of this issue that in the past 10 years has become bigger and bigger.”

To sign up to the event, please click here. For more information, please email

Source : Tile Mountain

Image : Stoke City FC Big Sleep Out - Lou Macari (Macari Foundation) - Dean Quinn (Tile Mountain) - Steve Hunt (Stoke CIty)

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09 February 2022

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