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Survey shows cashback offers are top alternative to low-margin discounting

Over half (51%) of shoppers have taken part in a cash back or trade-in sales promotion. Cash back sales promotions are consumers’ top alternative to price cuts, with one in four consumers...
19 December 2014

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Thank you for the excellent presentation that you gave at Woodbury Park on Thursday morning. It was very interesting and thought-provoking for our Retail members. The feedback has been excellent.

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Martin Elliott. Chief Executive - Home Hardware.
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